
The town of Uster offers an ideal setting for developing a strong local business by optimising its online presence.
With over 35,000 inhabitants and hundreds of small and medium-sized enterprises, shops and self-employed people, Uster is one of the most dynamic economic areas in the canton of Zurich.
Every day, residents of the municipality search Google for a restaurant, a craftsman, a doctor’s surgery or a local service.
In this competitive environment, online visibility is becoming a real competitive advantage.
Search engine optimisation (SEO) helps to optimise this visibility: it helps your business to appear in the top results on Google and Google Maps when your customers search for a service near Uster.
In practical terms, this means that when a potential customer types in “plumber Uster” or “restaurant near Greifensee”, it is not only advertising that makes the difference, but a well-constructed local SEO strategy, particularly thanks to the Local Pack.
With our local SEO service, we help businesses in the canton of Zurich strengthen their online presence through a clear approach: simple, measurable actions tailored to your everyday reality.
This way, your business becomes visible in the right place, at the right time, where your customers are actually looking for you.

What our customers say :
The challenges of search engine optimisation in Uster

Located in the heart of the Zurich Oberland, Uster benefits from a rapidly growing economy.
Service companies, artisans, shops and local SMEs rub shoulders with regional players linked to Zurich, Dübendorf and Wetzikon.
This proximity to the Zurich metropolitan area creates strong competition, both on the ground and online.
To stand out, it is no longer enough to have a website: you need to be visible on Google, Maps and Apple Maps at the precise moment when customers are searching for a local service.
This is where a well-constructed local SEO strategy makes all the difference, helping businesses in Uster strengthen their digital presence and attract new customers in their region.
The specific advantages of working with an SEO agency in Uster
Working with a local SEO agency near Uster offers many advantages.
Firstly, knowledge of the Swiss and Zurich markets is a decisive advantage.
At werank, we understand the specificities of the Swiss digital market: the difference between Galaxus and Amazon, Ricardo and eBay, and jobs.ch and Indeed.
These platforms are part of your customers’ everyday lives, and knowing how they interact with Google allows us to develop truly effective local strategies.
This in-depth understanding of the Zurich market allows us to create SEO strategies aligned with local customs and actual user behaviour, a far cry from the generic approaches often offered by international agencies.
Finally, geographical proximity is a real advantage.
Based just a few minutes from Uster, we can easily exchange ideas and organise workshops or audit sessions directly on site.
It is a simple and practical way to move forward together, with personalised, responsive support that is never distant.
Our offer for businesses in Uster
Improving the visibility of a local business requires a clear, structured approach that is adapted to its environment. In Uster, as in the rest of the canton of Zurich, we help businesses, SMEs and the self-employed optimise their presence on Google and attract new customers through measurable actions.
1. A simple and structured method
Each collaboration begins with a comprehensive SEO audit: we analyse your Google Business listing, website, reviews and local competition. This assessment allows us to identify priorities and focus our efforts where they will have the greatest impact.
We then define a local keyword strategy and implement the necessary optimisations to improve visibility on Google and Google Maps.
2. Concrete and lasting results
The objective is simple: to ensure that your customers can easily find you when they search for a service near Uster.
Our optimisations improve visibility on Maps, increase clicks to your website and boost incoming calls.
By monitoring each performance indicator, we adjust the strategy to maintain stable results over time.
3. Personalised, local support
Our agency is based near Uster, which facilitates communication and project monitoring. We favour face-to-face meetings and regular updates to ensure efficient progress, without jargon or administrative red tape.
Our goal is for every customer to understand what we do, why we do it, and how it contributes to their growth.
By choosing werank, you benefit from local expertise, personalised support and a clear method to make your business visible where your customers are really looking for you.
Satisfied customers






How much does an SEO agency in Uster cost?
The cost of SEO support in Uster depends primarily on your company’s objectives and the level of optimisation already in place.
We favour a transparent approach tailored to small organisations: no rigid packages or long-term commitments, but targeted, à la carte services.
On average, local SEO services in the canton of Zurich cost between CHF 150 and CHF 220 per hour for one-off support.
The SEO costs for complete projects, which include an audit, optimisation of the Google Business listing, support for the creation of local content and follow-up, generally vary between CHF 2,800 and CHF 3,500, depending on the size of the website and the scope of the work.
This flexibility allows every business, whether it is a restaurant, a hairdressing salon or a craftsman in Uster, to choose the level of support that is most relevant to its activity.
If you would like to know the exact budget for your situation, contact us for a free SEO audit.
We analyse your current presence and suggest priority actions to quickly improve your local visibility.



